Looking for new ideas for your clients to experience in Scotland? We have collated a selection of wonderful trade-ready products coming up in 2026 and beyond, which your clients will love. Find out about the latest accommodation news, food and drink experiences, fascinating heritage and culture attractions, and outdoor adventures. We have also updated our list of events around Scotland, so you are in the know of what’s happening around the country in 2026.
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Trade-ready adventures in Scotland’s great outdoors
What could be more enticing than a few days of nature, culture, and adventure in Scotland? From e-bike rides through remote moorlands to horse-riding holidays, there’s an adventure for every itinerary. Spending time in Scotland’s outdoors is good for the soul!
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Scottish food and drink experiences for 2026 and beyond
From the country’s first moonshine distillery to foraging for edible seaweed, these trade-ready experiences showcase Scotland’s foodie credentials. What about a Scotch whisky tour with an Outlander twist? Or a chance to cook by an open fire in peaceful rural surroundings? Dinner onboard one of Scotland’s most famous ships anyone? If all this sounds mouth-watering, you’re in the right place. Scotland’s food & drink scene has it all.
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What’s new in Scottish culture and heritage?
Culture and heritage experiences are often at the heart of a visit to Scotland. You might say we specialise in combining ancient stories with cutting-edge experiences. From iconic castles and standing stones, to dancing the night away at a ceilidh! Perfect for the travel trade, these products show off Scotland’s personality.
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Stylish Scottish stays for 2026 and beyond
From coastal retreats to bold city-centre hotels, Scotland’s accommodation offering is amazingly varied. Perhaps it’s a chic Edinburgh townhouse your clients desire, or what about the wing of stately castle in the Perthshire countryside? Find out what has recently opened and what’s coming in 2026 and beyond. Read down to the end of the article for a luxury itinerary inspired by hit TV show, The Traitors.
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A Taste of Scotland in Autumn and Winter
As the days grow shorter and the air turns crisp, Scotland’s culinary scene comes alive with rich flavours, warming traditions, and immersive food and drink experiences. From hands-on cookery classes to indulgent chocolate tastings and fireside whisky storytelling, these trade-ready experiences invite your clients to savour the season – one bite (or sip) at a time.
New airline route announcements connecting Scotland
The number of direct air services serving Scotland’s airports continues to grow, making it increasingly easy for your clients to start their vacation here. It has been a bumper year of announcements, which saw 2025 welcoming a list of new and return services to Scotland including Austrian Airlines (Vienna to Edinburgh); easyJet (Paris Charles de Gaulle to Aberdeen); and jetBlue (Boston to Edinburgh).
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Wild and Wonderful Outdoor Experiences for Autumn and Winter
Scotland’s wild landscapes take on a dramatic beauty in the colder months – and for those who love the great outdoors, it’s the perfect time to explore. From stargazing in the Cairngorms National Park to winter mountaineering and nocturnal wildlife encounters, these trade-ready experiences offer your clients a fresh perspective on Scotland’s natural wonders. Wrap up warm and get ready for adventure.
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Spooky Storytelling for Autumn and Winter
As the nights grow longer and the mists roll in, Scotland’s darker side begins to stir. From spooky jails to chilling underground vaults, these trade-ready experiences offer your clients a thrilling way to explore Scotland’s supernatural heritage. Whether they’re history buffs or ghost hunters, these eerie adventures are sure to raise a few goosebumps – and maybe even a spirit or two.
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Scottish Culture Experiences for Autumn and Winter
Some would say Scotland’s cultural soul shines brightest in the colder months! As the nights draw in, your clients can gather around firesides, ceilidhs, and candlelit chapels to experience the warmth of Scottish tradition. These trade-ready experiences offer music, storytelling, food, and folklore – all wrapped in atmospheric autumn and winter surroundings. From the Highlands to the heart of Edinburgh, here’s how to add a cultural glow to your seasonal itineraries.
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